Our team are working on 38 brand new projects which are at various stages of production from design brief to final testing.

You can take a sneak preview of some of these projects on our Facebook Gallery

It must be stressed that these projects are in production and are not yet live on the Internet – we’re constantly setting sites live as we get them done!

We have recently upgraded our offerings and all our systems. As a result, our customer satisfaction levels are through the roof and we are still striving for continual improvement.

If you have a new project, why not get in touch?

Call us on 0800 440 2942 or complete a Quotation Builder 

Would you ever consider having a shop on the high street and refuse to pull your shutters up?

This sounds unimaginable…..

However, the greatest crime committed by small business owners is to fail to make their business visible to potential clients.

With numerous companies falling into administration overthe last few years or not making it past the first hurdle; we firmly believe ALL small businesses can gain significantly from having a better understanding of how to raise their business profile.

You do not need to spend large sums of money on expensive ‘old hat’ marketing techniques such as business directory listings, newspaper advertisements or leaflet campaigns. This is because the most cost-effective way to promote your small business, and connect with a wider audience, is through developing and maintaining an online presence.

During the last 15 years, Chooboo have helped over 8,000 small businesses to successfully build and market their business online.

We would very much like to pass our expertise and knowledge on to you by formally inviting you to accept a special invitation to our free ‘Getting Your Business Online’ seminar, on Friday 10th February 2012 in The Coffee Yard, High Street, Holywood, BT18 9DP.

We understand that every business will want to take advantage of this fantastic opportunity, however, places for this seminar are limited. Therefore, it is important for you to register your interest immediately by simply clicking “Join” or “Attending” on our Facebook page (link below).

http://www.facebook.com/media/set/?set=a.249891421736144.63929.100001458631903&type=1#!/events/151265771651852/

Or, you can register your interest by completing the following form: https://chooboo.wufoo.eu/forms/register-now/

Over 15 years and 8,000 websites later, I feel like I have a reasonably strong understanding of what makes a good website.   Sometimes however it is easier to explain the “Don’ts” rather than the “Dos”, so here are my top 5 common mistakes that businesses make when it comes to their website.

Why oh why do you need a Website?

I apologise for seeming glib, but it’s important to ask yourself that question.   You would be amazed at the number of businesses who build their website without understanding what it is there to achieve.  Is it there to generate sales leads?  If not it is likely a complete waste of money.  So, before your geeky website developer lays their pimply hand on a keyboard, write down how you see the website generating sales leads and make sure everything stems from there.  These are your website objectives.

I can’t find your phone number

Tell me this.  Have you ever wanted to reserve a table at a restaurant but can’t find their phone number on their website?   Me too, and it’s very frustrating.  Surely the point of the website is to encourage reservations?  Certainly the website visitor may like to peruse the menu and marvel at the gallery of photographs, but there comes a point when they will want to act and that means picking up the phone (or going to a competitor’s website).  So, based on your website objectives, make sure your Calls to Action are clear and accessible.  These Calls to Action may be your phone number, your e-Mail address and your Contact Form.

Too much information

People seem to have become incredibly impatient these days.  The Internet facilitates abundant choice, allowing your prospective clients to flit between competing websites in an instant.   The information you put on your website has therefore got to be just right.

I have just completed the website for a major Financial Services company, where their intention was to publish large amounts of information about mortgage products, insurance policies and so forth – probably enough information to confound the hardiest of visitors and send them to slumber.    Most businesses love to go into incredible detail about their product or service on their website but trust me, the average visitor won’t take the time to read it.

The fact of the matter is that visitors to your website only need a taste of what the company can provide – only just enough for them to pick up the phone or fill in a Contact Form.    It is fundamentally important not to lose the sale on the website by providing too much information.

So, with your website objectives in mind ask yourself, “What is the minimum I need to say about my business on the website to encourage the visitor to perform a Call to Action?”  Write your website content accordingly and ask someone else to review it – you are far too close to be objective!

No Free Offering?

Imagine you received 1,000 visitors to your website last month but only 10 people contacted you to enquire about your services.  It’s agonising to think that 990 people walked away from your website without doing a thing.  What if you could begin a conversation with these people, with a view to selling them something at some future point?

This is why I recommend a Free Offering – a no-obligation, free, no strings attached, free, complimentary offering.  Your Free Offering could be a Free Publication or better, an offer of a Free Consultation or Health Check to review some aspect of the visitors’ legal position in this world.   People love things for free.  And of course, you and I know that a Free Consultation will build trust and a sale may be on the horizon.   But, I hear you say, I can’t afford to offer such things for free, because they cost time and money.  I say to you, how much is an average client worth to you in gross margin over their lifetime?  If it’s less than the cost of your Free Offering I would be very much surprised.

There’s no point in having a Website if people can’t find it

Many businesses spend thousands building a website that is a work of art.  The contact details are clearly accessible, the information is just right and the Free Offering is in plain view.   The problem is that no one can find it on the Internet.

The common mistake is that when the website is built and live on the Internet it then needs to be promoted.  It is important to register with Search Engines like Google and with appropriate online Business Directories, including Google Places.   If you have built up a list of your client’s e-Mail addresses, now is the time to send them regular e-Newsletters encouraging them to visit your website.

Everything that is covered in this article is explored in a series of Free Online Marketing courses available (at no cost) from www.Chooboo.com

If you would like to register for this free course simply fill in the following form:

We wish you a fantastic Christmas and hope that 2012 will be prosperous for you and your business.

If you need support for your Chooboo service over the holiday period, please complete our Online Support Form.

The Chooboo Team

As a home or business owner your insurance broker or adviser will ensure that you have the best available insurance cover. However, under the terms of all insurance policies issued in the UK and Ireland, the cost of preparing, validating, and negotiating a claim is born by the policyholder.

Claim Reaction have the qualifications, experience and renowned integrity to facilitate early and fair settlement of your claim against insurers or any other party.

Claim Reaction approached Chooboo to re-brand the business and create a new web site and online strategy.

The site is now live at www.claimreaction.com

Money Matters asked Chooboo to re-brand the business and provide a dynamic new web presence which would enable a wide range of users to easily navigate the various products available. The site also makes it easy for users to contact Money Matters via online forms.

With assistance from Chooboo, the company is now beginning a major online marketing campaign, to include SEO  and Social Media marketing.

View the site at www.moneymattersni.co.uk

The package includes-

A Professional Logo Design
3 Items of Business Stationery Designed
Bespoke Website design (Based on clients brief)
Content Management System (We will place the initial content onto the website)
Bespoke Contact Form
Domain Name Registration
Email account setup
Secure Website Hosting
Free weekly Business Clinics
Ongoing e-Mail and phone based support
Registration with Major Search Engines

PLUS – the ability to sell online with the first 100 products added by Chooboo!

To bid, visit our Facebook page.

Good Luck!

For LinkedIn members, Company Pages are a great way to research companies you’re interested in, follow them to stay updated, see what kind of people work there, and even review the products and services you use.

For companies, Company Pages present an opportunity to reveal the human side of your company. Provide a peek at the individuals behind your brand and highlight how members use your products. Your Company Page offers tools to bring your brand to life.

LinkedIn provide a comprehensive look at the benefits of Company Pages and how to set them up here

Balcas installed two CHP and pellet manufacturing plants, the Enniskillen plant is in production since 2004 with a production capacity of 55,000 tonnes and the second plant in Invergordon, Scotland with a production capacity of 100,000 tonnes. This makes Balcas the largest wood-pellet manufacturer in the British Isles.

An extensive product portfolio includes construction timber, fencing products, internal mouldings, pallet and packaging products and brites – wood pellets.

In 2006, Balcas diversified into the production of wood pellets (Brites) for home heating and later approached Chooboo to produce a mobile online ordering and delivery system.

Chooboo implemented our eCommerce solution for Brites. Since then, over £5 million worth of orders have been placed through the system.

The site has just been updated and relaunched with a fresh new look and an improved online ordering system to handle the large amount of orders.

Next on the list is the production of a comprehensive online marketing and social media strategy.

The new site is at: www.brites.eu

And before you say it……YES – there are some really fantastic deals to be had out there, recession or no recession.

The client asked Chooboo to deliver a clean, professionally designed site that was easy to navigate and allowed customers to get in touch online.

The client has rated the customer experience with Chooboo as “Excellent” and said:

“Chooboo were great to wok with on our new site. It was straight forward and simple!”.

Enough said.

You can view the site here: http://www.seriouslygoodproperty.co.uk