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E-commerce success at CIDO

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E-commerce success at CIDO

Over the last 2 Wednesday nights we’ve delivered an intensive training course on eCommerce for small business owners in the Craigavon area.

The course was run by CIDO (Craigavon Industrial Development Organisation) and was split into 2 areas:

Seesion 1 – Planning & Implementation

–What is the Opportunity?
–What is involved in running an Online Business?
–Making a fit with your Business Plan
–Understand the technology
–Selecting a Web Partner
–Setting your Objectives and Calls to Action
–Building your Site Map
–Creating a Wire Frame Design
-Which Payment Gateway
-Paypal basics
-Paypal buttons
-Wufoo
-Bespoke service

Session 2 – Promotion of your Online Store

-Your Traffic Sources Pie Chart
-Using Search Engines
-Direct Marketing
-Referral Marketing
-Managing your lists
-E-Mail Marketing
-Social Media
-Measurement
-Sample Campaign

Feedback from all participants was excellent!

If you are interested in our training services – please contact Colin (colins@chooboo.com)

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About the Author

Colin plays a key role in Chooboo and has 15 years' experience working with clients in the areas of web and online marketing.

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